Do you want to build your blog, but are unsure where to start? We've all been there you want to contribute to the community, share what is working for you, and most importantly, give back to the people who have shown you support in the past.
But how do you go about it? How do you structure a blog so that it is supportive of your department and its mission while also being scholarly?
We've all seen articles with the author's own personal slant (which we will explain below), or one that only reflects negatively on law enforcement. But now is the time to change that and make yourself visible again. Engage with your community by talking about things that are important to you as a police department, such as public safety, crime prevention and technology. Your readers are just as likely to care about things like this as much as you do.
And by making sure your blog reflects the positive aspects of the profession, you not only help build trust with the citizens in your area but also attract new recruits into law enforcement.
The Story of My Hometown's Police Blog
To provide the public with a better understanding of what law enforcement officers do, I approached my local Chief of Police about starting a blog for our Police Department. It was a very negative time for the profession at the time. I wanted to create a space for my local police department to share their experiences. I quickly realized I wasn't alone in this desire.
When I realized that there were officers out there who wanted to do the same thing in their police departments, but did not know where to start, so I created this guide to teach them how to "cop" and "paste" their way to success!
Build a Blog That is Supportive of Your Department and Its Mission
Before you start writing your blog, it's important to understand what your department's mission is. This will help you create content that is supportive of your department and its goals. Your blog should be a reflection of the values and priorities of your department. You should focus on topics that are relevant to your community and that highlight the positive aspects of law enforcement.
It's also important to create a blog that is visually appealing and easy to navigate. Make sure your blog has a professional design and that your content is easy to read. Use headings and subheadings to break up your content and make it more digestible. You should also include images and videos to make your blog more engaging.
Have a Scholarly Tone
When writing your blog, it's important to have a scholarly tone.
This means using proper grammar and spelling and avoiding slang and informal language. You should also use credible sources and provide references for any information you include in your blog.
It's also important to be objective in your writing. Avoid personal opinions and biases and focus on presenting the facts. This will help build trust with your readers and establish your blog as a credible source of information.
Let Your Readers Help You Out!
One of the best ways to engage with your community is to let your readers help you out. Encourage them to leave comments on your blog and ask for their opinions on different topics. This will help you build a relationship with your readers and show them that you value their input.
You should also consider creating a guest post program.
This will allow other members of your department to share their experiences and perspectives on different topics.
It will also help you create more content for your blog and provide your readers with a diverse range of viewpoints.
Stay Up to Date on Social Media
Social media is a powerful tool for engaging with your community and promoting your blog. Make sure you have a presence on all the major social media platforms, such as Facebook, Twitter, and Instagram. Use these platforms to promote your blog posts and interact with your followers.
You should also consider using social media to conduct surveys and polls. This will help you get feedback from your community and show them that you value their opinions. It will also help you generate new ideas for blog content.
Creating a blog for your police department can be a great way to engage with your community and promote a positive image of law enforcement.
By following the tips outlined in this guide, you can create a blog that is supportive of your department's mission, has a scholarly tone, and engages with your readers. Remember to stay up to date on social media and let your readers help you out. With a little time and effort, you can create a blog that is a valuable resource for your community and helps build trust with the citizens in your area.